Highly accomplished data-driven digital marketing executive with a proven history of growing profitable B2B and B2C businesses globally. Award-winning change agent and creative thinker with analytical approach to decision making, transformation and value creation.
As CMO, led global rebrand, demand generation and created unified go-to-market of IDG, the world's largest technology media company, operating in 147 countries. Packaged and presented IDG through strategic options process to successful acquisition by China Oceanwide, a $20B conglomerate with investments in banking, insurance, energy, and media.
Experienced Data-Driven Digital Marketer. Deep experience in branding, demand generation, communications (PR/IR/AR), product and field marketing, social media, research and events.
Client-Facing Revenue Driver. Successful record generating revenue hand-in-hand with sales and creating successful business partnerships in U.S. and internationally with the most valuable accounts. Skilled at implementing account-based marketing frameworks and creating detailed sales plans to drive pipeline and net new customers in B2B and B2C markets.
Entrepreneurial Executive. Experience creating and leading digital businesses and managing the digital transformation of established companies. Full P&L responsibility. Forward-thinking product leader with extensive track record of developing new market-leading offerings.
Strategic, Transactional Operator. Hands-on experience re-positioning and growing companies through 6 acquisitions.